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Montana Beef Council pledges $200,000 to MSU animal
bioscience project
Funds return support to home state beef industry research
By Charlene Schuster, Executive
Director Montana Beef Council, February 2005
"...what
better way to support the product than by establishing
a top notch cattle and beef research facility
in their own state." |
Montana—longtime home to cowboys and cattle ranches,
and a good place to eat a steak. Here, in a state where
our historical, cultural and economic foundations are
based in beef production, it is only appropriate that
money from this industry is returned to invest in its
future.
With that philosophy driving their decision, the Montana
Beef Council recently
announced a pledge of $200,000 toward the establishment
of the Montana
State University Animal BioSciences research project.
The money will come from the $.25 Fund, which, prior
to the establishment of the national beef check-off,
collected funds from Montana cattle producers through
the original Montana Beef Research and Marketing Act.
Funds were designated for use in scientific research,
education, advertising, promotion and publicity of the
beef industry.
The Montana Beef Council wants to emphasize the distinction
between funds from the original check-off, and today’s
national $1/head check-off program. People may well
recognize projects of the $1/head beef check-off: programs
such as a national partnership with Quizno’s promoting
steak sandwiches
and research that has developed new ready-to-eat beef
entrees. However,
funds from the original $.25 Fund are designed to stay
solely in Montana, to benefit our producers and our
industry here.
This led to the decision to support Montana State University’s
new biosciences
research project, a cutting edge facility with equipment
and faculty to lead the industry in beef research.
Mac White, a cattle producer and cattle feeder from
Two Dot, serves as vice chair of the Montana Beef Council
and also chairs the Montana Research Committee, which
oversees the Montana-specific fund. The producers who
make the decisions about these dollars felt it was appropriate
to join other beef industry groups in supporting this
outstanding Montana project. As chair of the Montana
Research Committee, he felt that if Montana was going
to be a player in the cattle business, what better way
to support the product than by establishing a top notch
cattle and beef research facility in their own state.
There is a correlation between this research project
and improving beef products. This project will include
research on functional genomics and studies of gene
clusters that control tenderness and disease resistance,
all which will contribute to a safer, higher quality,
more consistent supply of beef for consumers. All of
these objectives that fall in line with the purpose
of the $.25 Fund.
Jim Peterson, Interim Associate Dean for Development
and External Relations at the MSU College of Agriculture
told the Council that MSU recognized these beef dollars
were intended for research and education and this effort
will be a major step in carrying out that mission.
The Montana Beef Council joins other noted beef industry
organizations such as Montana Livestock Ag Credit, Inc.,
the Dan Scott Family Foundation, and Farm Credit Services
in support of the new MSU Animal BioSciences facility.
Beef:
Questions & Answers is a joint project between
MSU Extension and the Montana Beef Council. This column
informs producers about current consumer education,
promotion and research projects funded through the
$1 per head checkoff. For more information, contact
the Montana Beef Council at (406) 442-5111 or at beefcncl@mt.net
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